Campaign Delivery Report

Analyze the progression of your campaign delivery over time, gaining insights into key trends and patterns. You can see the campaign report example in our Sample Reports.

The report page consists of:

• Key campaign metric blocks (see how you can customize this view below)
• Time series chart
• Inventory chart
• Targeting group comparison (if more than one targeting group is present)
• Time delivery chart
• Content reporting
• Reporting Table with everything about campaign in one place

Customize metrics blocks by selecting up to 6 metrics to display. Available metrics on the platform:

• Impressions - The total number of times your ad was displayed on a TV screen
• Reach - The number of unique viewers who saw your ad
• CPM - The cost of 1,000 ad impressions
• CPR - The cost to reach one unique viewer
• Spend - The total amount spent on the advertising campaign
• Conversions - The number of desired actions (e.g., website visits, purchases, sign-ups) taken after seeing the ad. Learn more about setting up tracking events here
• Cost Per Event - The cost incurred for each attributed conversion event
• Conversion Rate - The percentage of viewers who take a desired action after seeing an ad
• Return On Ad Spend - Revenue generated for every dollar spent on ads (Available only when Purchase events includes pricing data)